New Zealand, the Kardashians, and the Battle to Control Manuka Honey

Kourtney Kardashian hawks its health advantages. Chemists and counterfeiters labor to open its molecular tricks. And now its at the center of a worldwide branding war.

Its honey, however not simply any honey. Its Manka honey, a sweet overindulgence from New Zealand that costs a sticky $2.50 an ouncesix times the expense of standard honeyand has actually drawn in a multitude of well-known fans. Kardashian, who has a marketing agreement, declares Manka is accountable for her robust health and soft skin. On our program when were recording, our team would consume Manka by the spoonful, the truth program star just recently informed Amazons design channel.

More than 7,000 miles far from Hollywood, biologist Simon Williams is attempting to assist Australia capitalize the Manka fad. He travels through the Australian bush looking for trees in the exact same genus as Manka, evading wildlife at every turn. One wombat kept aiming to provide me enjoy bites on my feet, he states.

Ready for #Worldkissingday 2016 thanks to my @ManukaDr lip enhancer #BeeingKourtney #ManukaAmbassador

A picture published by Kourtney Kardashian (@kourtneykardash) on